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Sustainability – Pitch To The Green

Over the past five years, the Crowdcube platform, which gives its community of one million investors the opportunity to put their money into some of Europe’s fastest growing private companies, has seen annual investment into green or sustainable companies rise from £5.5m in 2017 to £41.1m in the year to April 2022.

This trend is reflected in the number of investors that green pitches attract, with the average green business receiving backing from 29% more investors than those which were not categorised as green or sustainable. The desire for green investment has been fed by the ever increasing number of green businesses looking to obtain funding from ‘the crowd’. In 2021, six times more green and sustainable businesses turned to Crowdcube for investment than in 2017.

Business Info Magazine & Site is Published by Kingswood Media 2022