Lift-off for new Duplo website

Posted on Jul 10 2017 - 3:30pm by Editorial Content
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To mark the launch of its new website, Duplo UK is giving customers the opportunity to win a family day-out at the National Space Centre.

The print finishing specialist is challenging customers to take images featuring specially crafted die-cut space rockets and post them on Twitter. Creators of the most inspired entries will be able to book a family day out at the National Space Centre.

New website

New website

Duplo itself will be taking a 6.5ft rocket to various events over the next few months, giving customers and prospects more opportunities for social media involvement.

Sarah Crumpler, Duplo UK marketing manager, said: “The beauty of this intuitive, highly accessible site is that it was created with our customers’ needs in mind. Following extensive interviews, we used the feedback to create a practical site that is designed for purpose. It is as much about applications as products.”

She added: “That is why we have created this integrated campaign across print and digital media with a social media competition. We wanted to show how creativity and high quality can be combined to deliver very powerful results that demonstrate how any campaign can reach for the stars.”

www.duplouk.com

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