Canon Europe today introduces a new web version of ‘PosterArtist’, making in-house poster design and print easier. All that’s needed to start poster creation is a compatible Canon printer and access to the PosterArtist site (https://posterartist.canon) where a wide range of templates, images, fonts and Clipart images and icons can be found.
This free-of-charge poster creation web application is compatible with a wide range of Canon devices including the large format imagePROGRAF Series printers, imagePRESS production print engines, multifunction imageRUNNER Series devices, the versatile iSENSYS models, right through to home and small office printers included in the PIXMA and MAXIFY ranges.
Hiro Imamura, Marketing & Innovation Vice President, Digital Printing & Solutions at Canon Europe comments: “Printed posters remain one of the most effective ways of building awareness for a product, service or event. Whether it’s for a high-profile point of sale campaign, a local farmers’ market or community event, the web version of PosterArtist enables our customers to produce amazing promotional applications, unlocking their creativity and extending the value of their printer. Until now, customers wanting to produce posters typically needed to invest in complex design packages and spend considerable time working out how to use them. Now, with PosterArtist’s intuitive user interface, every Canon customer – from the professional graphics producer to the home user – can create impactful posters, flyers and banners, whatever their level of design expertise. And because the software can be accessed from any location, personal and business users have complete flexibility to customise their poster applications in line with today’s fluid ways of working.”
Create original posters quickly and easily using Canon printers
The new web version of PosterArtist guides the user through the stages of poster design and print from start to finish. For those who already have a clear idea of what they’d like to design, it’s simple to select ‘Poster’, ‘Flyer’, or ‘Banner’ from the application design menu. Alternatively, for those who already have a fixed purpose in mind have the option to ‘Select a theme’ such as ‘Retail/Distribution’ or ‘Sale’. The ‘Auto Design’ option helps to create posters, flyers and banners from scratch. By selecting a category such as ‘Food and Beverage’ or ‘Newly Opened’ and entering a title and images, multiple design options can be generated.
Users can choose from an extensive range of designs and images thanks to PosterArtist’s access to millions of royalty-free photos provided by stock image libraries (Pexels, Pixabay and Unsplash), or alternatively, they can import their own image to use. With a wide range of poster, flyer and banner templates to work with, users can customise their designs to suit a variety of different sectors, from retail and distribution to hospitality and education.
Add stand out finishing touches using gold and silver texture effects and fluorescent ink
Compatible with a number of Canon devices, gold and silver texture effects can be used to enhance the design, thanks to newly developed image processing technology.
Users of the Canon imagePROGRAF GP Series can give their posters added intensity and impact using fluorescent ink, thanks to these printers’ ‘Radiant Infusion’ technology. With ‘Vivid’ mode, three different saturation levels can be selected to adjust the brightness of the printed output. ‘Spot’ mode can be selected to highlight text, shapes, images and enhance the background in pink or orange using fluorescent pink ink.
About Canon UK
Canon (UK) Ltd is the UK & Ireland marketing and sales operation for Canon Inc., employing around 1,400 people.
Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon’s tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.
Canon invests heavily in R&D to deliver the most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realise their own passion for image.
Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services. Canon has achieved global certification to ISO 14001, demonstrating a world-class environmental management standard.
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