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British technology will be used by one of the world’s largest watchmakers to keep children safe.

Birmingham-based Novocomms’s technology will be fitted into children’s smart watches made by Chinese watchmaking giant Imoo. Novocomms’ antenna technology will enable parents to locate their children’s watch through a mobile app. Novocomms has signed a partnership deal with Imoo to fit their patented tech into the Z6 Premium smart watch.

Dr Sampson Hu, Novocomms Founder and CEO welcomed the collaboration saying: ‘British technology is widely regarded as cutting edge and our collaboration with Imoo is an exciting milestone in the company’s development. ‘Imoo are is one of the largest smart watch makers in the world and they have developed watches in which they put children and parents at the centre of their customer focus. ‘By using our technology, which was developed by our engineers in Birmingham, we will be able to reassure parents of small children they know where their loved ones are at all times. ‘We believe technology should serve the community and our partnership with Imoo is this belief realised.’ Novocomms’ combined antenna technology will enable Imoo’s watch to connect to UK cellular, Wi Fi, Bluetooth and GPS networks simultaneously.

Vera Tang, who heads the Imoo marketing market development team at the  company’s headquarters in Guangdong, China said: ‘We believe that kids’ products deserve the best technology. ‘Being the leader of the global kids’ smart watch market gives us a strong responsibility to innovate and bring the best products for children. Imoo watch phoneZ6 Premium features the world’s first flip dual camera setup, to allow both video and audio calls. ‘Our partnership with Novocomms enables us to provide an optimized product experience and represents a new step into our global expansion.

‘Imoo’s watch watches have the customer at its centre and the opportunity to use Novocomms’ technology to reassure parents is what we believe in as a company. ‘Imoo’s watch, the Z6 Premium is the world’s first watch with dual camera-flip with communication and safety at its heart, which also allows children to talk with their family through the watch.’

About Novocomms

Novocomms  was founded to deliver innovative new technology coming from British academia in the field of antenna design. NVC specializes in extremely small multi-function antenna systems that require high performance and high isolation. With the explosion of 5G technologies and the associated frequency bands the performance of the antenna system has become critical providing a market requirement that few companies outside of NVC are able to fulfil.

The NVC’s antenna system uses industry leading SmarTenna®   technology with patented antenna elements and adaptive antenna tuning system. NVC has its roots in the research laboratories of the University of Birmingham which has led the way in antenna theory for over 40 years. NVC has licensed technology from the university and developed a portfolio of its own IP keeping it ahead of the requirements from its markets.

Novocomms is designing and developing a new generation of smart multi-band, multi-functional, multi-port compact configurable antenna technology systems for different market segments. Novocomms is the market leader for developing the new generation of this new disruptive technology.

About Imoo 

Imoo created the category of watch phone launched its first generation 4G watch in 2012. The watch is IPX8 water resistant and has an AMOLED Amold retina display. Founded in 20121, Imoo is a watch phone brand that focuses on developing communication for kids using wearable technology. Since the inception of iImoo, the brand has heavily invested in R&D with over 3200  staff and obtained over 300 patents. The Imoo watch phone Z6 is available on the official online store www.

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